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Sunday, 3 February 2013

Here Are A Number Of Simple Suggestions For Your Search Engine Optimization Efforts

By Sherman Montreuil


You may recollect a quote from a blockbuster movie that said "If you build it they will come", it was right from a movie called Field Of Dreams. When people first started developing websites on the Internet that quote was also true, but my how things have become different. Those days are gone and these days if you need to get a good search engine placement, you need to have proper SEO.

In this article we are going to cover a few search engine optimization strategies that you really should use. There are two varieties of search engine optimization. There is on page Search engine optimization as well as off page SEO. On page search engine optimization is exactly what it sounds like, it is exactly how your page is optimized for the search engines in order to get your site positioned high in the results pages. Off page SEO is the process of building links on other sites that point back to your internet site. Quality backlinks also help raise up your search positions in the online search engine results.

When it comes to the on page web optimization, there are a few things you have to do. The first is to determine what terms you want your web page to rank for. Let's pretend you just want to rank for a term like "Fast Weight Loss Programs", assuming your targeting a weight loss site. The main thing to complete is to use this key phrase as the title for that webpage, the search engines really like this. The first sentence of your page should also have the keyword specific phrase included in the text. In case for some reason the content will not read right with that phrase in the initial sentence, you will have to make sure that the keyword phrase is anywhere at the beginning of the content.

Your keyword phrase should also be included in every other paragraph of the post, don't fill all the subject material with the phrase as you might be penalized for search phrase stuffing. So if the page alone has 7 or 8 paragraphs this expression should be in a minimum of 4 paragraphs. You will furthermore want to make sure that the search term is also somewhere in the last paragraph of the post.

Alright now that the subject material is optimized it is time to perform your off page search engine optimization. You have to begin building links pointing back to that page that use the term "Learn How To Lose Weight Fast" as the anchor-text for the link. In this way when people find the keyword targeted phrase and click on the link they will undoubtedly be on their way to seeing your website. Search engines use these sorts of links as a sort of voting system for your web page. Which suggests that the more keyword targeted inbound links you have the more favorable your page will rank.

Article marketing is the least complicated and best way to get started building these kinds of links. All you need to do is to create a different article on the exact same topic and include a keyword targeted link in the article. As soon as you have the article or articles created you merely take these articles and publish them to article directories. When the article directories publish your content articles and other people take them from the article directories and publish them on their websites your getting another link.




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